Behavioral Economics Consulting
Helping businesses, governments, and international organizations improve decision-making through behavioral economics, consumer insights, and evidence-based strategy.
About
Paras Panjwani is a Behavioral Economist and Author providing behavioral economics consulting to businesses, governments, and international organizations. By combining insights from behavioral economics, psychology, and decision science, he helps organizations better understand human behavior, improve strategic decision-making, and design more effective products, services, and policies.
Every engagement is grounded in research and tailored to the unique behavioral challenges faced by organizations. While the primary focus is on helping businesses create measurable value through behavioral insights, consulting services are also available for public institutions and international organizations.
Governments
Applying behavioral insights to public policy, citizen engagement, service delivery, and institutional decision-making.
International Organizations
Supporting international institutions with research-informed behavioral strategies for development, governance, and social impact initiatives.
Businesses
Helping businesses understand customer behavior, improve decision-making, strengthen products and services, and drive sustainable growth through behavioral economics.
Who We Work With
Areas of Expertise
Consumer Insights
Organizational Behavior
Public Policy & Governance
Behavioral Strategy
The Council
The Council is an invitation-only forum that brings together leaders from business, government, academia, and international organizations to exchange ideas on behavioral economics, decision-making, and public policy. Through discussions, roundtables, and future conferences, the Council aims to bridge research with real-world practice.
Research
Our consulting is grounded in evidence. We publish research, articles, and analytical insights that explore behavioral economics, decision-making, consumer behavior, organizational behavior, and public policy. Our research reflects the principles that inform our consulting engagements.
Let's Work Together
Whether you're looking to understand customer behavior, improve organizational decision-making, explore behavioral research, or discuss public policy challenges, let's start a conversation.
© 2026 Paras Panjwani. All rights reserved.
